Mr. Hoff currently serves on the company's Board of Directors and Executive Management Committee and brings extensive experience to the Company. In 1995, he formed Forza, Inc., a healthcare consulting company. Prior to that (1986 – 1995), Mr. Hoff was Founder, Director, CEO, and President of Cima Laboratories. Cima Labs was founded as a privately funded, drug-delivery company specializing in the development of unique oral-drug-delivery technologies to create new dosage forms for the delivery of existing drug compounds for major pharmaceutical companies. Mr. Hoff took the company public on NASDAQ in 1994. Cima Labs is a subsidiary of Teva Pharmaceuticals.
Before forming Cima Laboratories, Mr. Hoff served as Director of Sales and Marketing for Upsher-Smith. From 1974 – 1984, Mr. Hoff held a variety of sales and marketing positions for Eli Lilly and Company. His responsibilities included the launch of CECLOR®. Mr. Hoff graduated from the University of Maryland School of Pharmacy and the Executive Management Program at Northwestern University.